DRIFT DUBAI X POP & TOAST

In January 2024, we had our first White Party collaboration with Drift Beach Club (The One & Only, Mirage, Dubai) and Perrier Jouët. The brief was to create bottle artwork prints to be showcased on the event day and to be exhibited for several weeks after the event to promote the Perrier Jouët brand. After this, we then covered the Komos White Party event, in which we created prints to be showcased and sculptural bottles which were showcased around the event space. These created a talking point and were opportunities for social media coverage for all brands involved.